The intention of courage and creativity is the heart of Witchy Woo, our spellbinding perfume which entwines rare Moroccan orris absolute with thorny rose, grounding patchouli and illuminating frankincense.
Call on Witchy Woo whenever you want to make an entrance and feel iconic before a hot date, a meeting, or.. just because.
To visually realise this fragrance we wanted to connect with a creative who lived in their own universe, and could take up the intention of fearlessness and creativity and go in their own peerless way with it. Up-and-coming photographer Igor Pjörrt definitely gave us the feeling we were looking for. He created our Witchy Woo campaign from his wild, volcanic island home of Madeira in the Atlantic Ocean, where he celebrated our beautiful violet bottle against the sky and sand.
At just 25 years old, Igor is an accomplished visual artist exploring masculinity, surrealism and intimacy. Igor’s playtime with Witchy Woo at his local beach lead his to placing our bottle of scent at the mercy of the tempestuous Atlantic waves, whereupon it was swiftly swallowed by the ocean. One day, we know, someone will get our message in a bottle. Thank you Igor Pjörrt.