Some Spells Are Backed by Neuroscience

It is officially the season of the witch. Some call it magic. Some call it a good spell. We call it Witchy Woo – our opulent fragrance for courage and creativity.

Deep and musky, it casts an irresistible spell. Orris, rose, ambrette, and pink and black pepper evoke calm confidence and heightened imagination, while patchouli, labdanum and white musk bring depth, clarity and warmth.

Witchy Woo is neuroscience-backed to enhance self-esteem by 90%, mindfulness by 81% and seduction by 33% as measured by IFF’s proprietary Science of Wellness program. 

Made with clean, phthalate-free ingredients. Vegan and cruelty-free

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