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News

Yasmin Sewell On Crafting Sensory Joy With Her Fragrance Brand Vyrao

By Felicity Carter, Forbes

Forbes 68 Top New Fragrances Of 2024

By Celia Shatzman, Forbes

Vyrao Founder Yasmin Sewell On Staying Ahead Of The Wellness Fragrance Curve

By Emily Jensen, Glossy Magazine

First Look: Vyrao’s Latest Neuroscientific Fragrance Bottles

By Lara Johnson-Wheeler, Wallpaper*

L Catterton Invests In British Fragrance Brand Vyrao

By Daniela Morosini, Business of Fashion

Gwyneth Paltrows Signature Scent

By Olivia Marks, British Vogue

The Incense Revival Taps Into Our Collective Craving for Comfort

By Roberta Schroeder, Esquire

Yasmin Sewell On Her Everyday Beauty And Wellness Routine

By Malena Harbers, Porter

A Goop-Approved Scent

By Daisy Woodward